Salesfusion Introduces Marketing Concierge Program
- by Radu Cotarcea
Salesfusion announced on October 12 the launch of its Marketing Concierge Program.
The company explained that this managed service program "augments the client’s marketing efforts with a customized and consultative approach that allows Salesfusion marketing experts to act as an extension of the team.” It further added that the company can provide very specific support, such as template design, or manage the entire tactical marketing plan and marketing operations for clients.
Carol O’Kelley, CEO of Salesfusion, commented: "Customers often mistake licensing a platform as the key to success with marketing automation, and underestimate the other critical success factors such as suitable marketing strategy, sufficient content, appropriate business processes, personnel, skills and technical support. We removed these barriers with our no-fail approach that provides the tools, support and expertise marketers need to succeed at every stage of growth and at a price they can afford."
The announcement pointed to Alison Pendergast, CMO of Acrobatiq, a client of Salesfusion, who added: "In addition to an affordable, easy-to-use platform, Salesfusion differentiated itself with a tailored and personalized approach that was not available from our previous provider. Their team of experts provided a seamless transition, transferring templates and workflows, and continue to offer unparalleled support by executing campaigns to maximize our marketing efforts."