Ve Interactive Partners with Tessitura to Increase Clients' Online Ticketing Revenue
- by Radu Cotarcea
Ve Interactive, a global digital advertising company, announced a unique strategic partnership with Tessitura – a worldwide arts enterprise software company.
This partnership will help both companies expand their global reach, with its main goal to increase clients’ online ticketing revenue.
David J Brown, CEO of Ve Interactive, comments: “Tessitura is an exciting new strategic partnership for Ve Interactive, increasing the company’s global footprint and further strengthening our position as the leading provider of performance marketing and display advertising to the global ticketing industry. Together, we will help arts, cultural, and entertainment companies enhance the online user experience and drive uplifts in ticketing conversion rates."
Jack Rubin, President of Tessitura Network, adds: “Tessitura Network is pleased to partner with Ve Interactive to make their online order conversion technology and marketing services and expertise available to Tessitura members. Ve Interactive enables Tessitura member organizations to convert lost ticket sales, increase event attendances, and enhance the level of user experience they provide online, ultimately increasing ticketing revenue.”
Ve is a technology company with data at its core. Every day, its systems collect billions of online audience data points in real-time and blend it with third-party data. Deep segmentation and analysis enables Ve to produce anonymised and actionable datasets which drive VeAds – high performance digital advertising/email prospecting and the VePanel – a suite of live online tools for websites to acquire, engage and convert customers.