Chute Announces Partnership with Barberstock
- by Saida Ayupova
Chute announced on May 18th their partnership with digital asset management platform Barberstock. The new integration provides mutual customers a way to streamline all of their content aggregation, organization, management and publishing in one place, regardless of whether the content is professional, stock or user generated.
Ranvir Gujral, Chute CEO, commented: “We know destination and travel marketers have to manage more content than ever before – from the earned media created by travelers to the content created in-house or purchased. We see partnerships like the one with Barberstock as pivotal to simplifying the daily and strategic lives of our customers.”
Anthony Bocquentin, Barberstock President, added: “In keeping with our push to integrate Barberstock with the best tools available to travel and tourism marketers, we are very pleased to announce our new cooperation with Chute – a top tier social aggregation platform already used by many Barberstock customers. With many DMOs using Barberstock to store and manage their growing content library, integrating the software ecosystem they use daily has become a major priority for us. This is a great step in that direction, and anchors our commitment to building the best image and video workflow for DMOs and CVBs, from acquisition and storage, through to daily management and distribution.”