Salesforce and Cisco Announce Strategic Partnership
- by Radu Cotarcea
Cisco and Salesforce have announced on September 22, 2016, a strategic alliance meant "to enable business users to be more productive than ever before.” As part of the collaboration, the two will jointly develop and market solutions that join Cisco’s collaboration, IoT, and contact center platforms with Salesforce Sales Cloud, IoT Cloud, and Service Cloud.
Salesforce's press release broke down the integrations in three categories:
- Collaboration, whereby the two companies will natively integrate Cisco Spark and WebEx into Sales Cloud and Service Cloud via the Salesforce Lightning Framework;
- IoT Services, within which Cisco Jasper and the Salesforce IoT Cloud "will integrate to provide visibility, control and recommended customer actions for connected devices, providing businesses with a more comprehensive and intelligent view of their IoT services;” and
- Customer Service, with the two companies teaming up "to deliver a complete customer service solution, from communications infrastructure to an integrated, intelligent agent desktop experience."
Rowan Trollope, Senior Vice President and General Manager of IoT and Applications Groups at Cisco, commented: "Cisco wants to deliver simple, magical experiences. Our goal is for technology to fade into the background so people can get their best work done. Cisco and Salesforce coming together to form a strategic alliance can eliminate the friction users experience today so they can become more productive.”
"Nothing is more important than making our customers more successful. We’re thrilled to announce this strategic alliance with Cisco, which will simplify the customer experience across sales, service and IoT and empower our mutual customers to be far more productive," added Ryan Aytay, Executive Vice President of Strategic Product Alliances at Salesforce.