Oracle announced on May 8th that Lenox - a seller of tabletop, giftware and collectible products - is using Oracle Commerce Cloud to modernize its omnichannel shopping experience and deliver a steady stream of new products and features at its namesake Lenox and Reed & Barton brands.

Lithium Technologies announced on April 26th that T-Mobile has implemented Lithium Social Media Management to support its social team’s customer service efforts. Using Lithium platform, T-Mobile’s social team is now able to centrally control and manage multiple touchpoints, power millions of conversations, and drive smarter decisions through data.

Brightcove announced on March 23d that Southern Cross Austereo (SCA), one of Australia’s largest commercial broadcasting companies, has selected Brightcove’s Video Cloud platform as the foundation for its online video offering.

Selligent, a solution provider of 1-to-1 engagement solutions for relationship marketers, announced on March 9th online supermarket Ocado as a new client. Ocado.com is one of Britain’s leading online retailers, delivering to over 70% of the UK population. 

Mail Newspapers, owners of the U.K.'s biggest news brand and the most read daily and Sunday newspaper, join Nectar, the U.K.'s largest loyalty program run by Aimia, a data-driven marketing and loyalty analytics company.

Selligent, a provider of relationship marketing solutions based on consumer insight, announced on January 16th that Europe’s leading cinema chain, ODEON Cinemas Group, has selected the company to transform guest engagement across Europe.

Widespace announced a partnership on November 29 with Big Mobile based on which APAC’s leading independent mobile engagement specialist will "harness the technology of Widespace’s programmatic platform, Summit, making it available to brands in Australia and New Zealand."

WPP’s Maxus was announced as Perfetti Van Melle UK’s new lead media agency on November 11. Maxus informs it won the account following "a competitive four-way pitch that included the incumbent agency,” with the account worth GBP 4 million in billings. 

Neustar announced on November 9 a new CRM data onboarding partnership with Pinterest. 

Formisimo has announced on November 7 that Pink Gellac has opted to use Formisimo in 2016 to provide intelligence on their checkout process. As a result, Pink Gellac has registered an EUR 5 million increase in revenue. 

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