Dentsu announced its collaboration with Densan System and Cyber Communications to launch a digital signage dynamic content delivery service able to distribute content triggered by real time data such as weather, temperature, time, location and other information. The first phase involves Tokyo Metropolitan Bureau of Transportation Toei Bus digital signage operations, which will begin content delivery on April 3, 2017. 

Allocadia, a Marketing Performance Management (MPM) solution provider, announced on February 7th the launch of a new Customer Journey Insights solution available immediately in their MPM cloud software platform.

Kenshoo, a global provider of agile marketing solutions, announced on January 31st its partnership with Snapchat and on February 1st with Pinterest. Kenshoo’s client base, spanning over 2,000 of the world’s leading brands, now have the ability to incorporate Snap Ads and directly reach people as they plan and search on Pinterest throughout their consumer journey as part of their marketing programs.

Acxiom announced on January 31st that it has expanded its partnership with DataXu, a provider of programmatic marketing software, to allow DataXu to license its third-party data for advanced TV and analytics solutions. This partnership will allow advertisers and agencies to engage their own first-party audiences across all addressable channels, including TV, and drive more effective data-driven marketing across all screens.

Chute, a provider of enterprise user generated content marketing solutions and a Silver level member of Oracle PartnerNetwork, announced on January 27th the launch of Chute for Oracle Marketing Cloud.

Episerver announced on January 25 that Forrester Research, Inc. named it a “Leader” in “The Forrester Wave™: Web Content Management Systems, Q1 2017.” 

Since the beginning, social media has played a continuous role in how people and companies interact with each other. It has become a powerful method for brands and companies to reach a target market. Ash Read – content crafter, editor, and social media guru at Buffer – is gearing up to speak at this year’s Savage Marketing event, so Savage Intel reached out to Ash Read to learn more about how brands and companies can leverage social media in 2017.

WPP announced on January 24 that its global media investment arm GroupM has agreed to increase its holding in MediaCom India to become a majority stakeholder. "The move allows MediaCom India to access and tap into the global reach and infrastructure of GroupM," informs the WPP press release.

On January 20, 2017, Accenture has announced the opening of its first UK-based Liquid Studio. "With focus on artificial intelligence, Agile and DevOps, Liquid Studios help clients speed up innovation through rapid prototyping and application development,” announced the company.

Acquia announced on January 24 that it was named a Leader in the Forrester Research, Inc. report: "The Forrester Wave™: Web Content Management Systems, Q1 2017."

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