The Dentsu Aegis Network has been quite present on the news section of our Savate Intel homepage with a seemingly endless series of acquisitions in the US, Europe, and Asia. We connected with Radu Ionescu, Dentsu’s COO in Romania, to learn a bit more about both his unique background (from journalist, to start-up, to joining Dentsu) but also to gain a bit of insight into the Groups strategy and buying patterns in Romania and beyond.

Social Media is one of the key channels that brands can utilise to shape customer experiences and attitudes. Ted Rubin - leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist, and Acting CMO of Brand Innovators - is leading the charge for embracing Social Media Marketing. Evangelizing the term ROR - Return on Relationship  - since 2009, he believes ROR should be at the forefront when building a large member database. Savage Intel reached out to Ted Rubin to learn more about engaging your audience through Social Media.

Ian Rhodes’ work in the field of conversion optimisation has received praise from CrazyEgg listing him as one of 14 conversion experts you should be following.